CROSS-CATEGORY: Three AI-Native CRMs Challenge Salesforce Simultaneously — Day AI, Lightfield, Aurasell

SaaStr·high signal

Three well-funded AI-native CRMs are attacking Salesforce from different angles simultaneously. **Day AI** ($20M Series A led by Sequoia, Pat Grady on board) uses a "context graph" that auto-ingests emails, meetings, and comms — no manual data entry. **Lightfield** (built by Tome founders who walked away from 25M users and $300M valuation) stores unstructured customer records instead of rigid schemas — 100+ daily active companies in early months. **Aurasell** ($30M seed closed in 28 hours) repla