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Jensen Huang Warns Memory Shortage Will Inflate Consumer Electronics Prices — Calls It 'A Very Important Form of Inflation'
Upon arriving in Taiwan on May 23 ahead of Computex, Jensen Huang warned reporters that the ongoing memory chip shortage will significantly affect consumer electronics prices, calling it 'a challenge for consumers' and 'a very important form of inflation.' DDR5 prices are surging, SSDs climbing, and the RTX 5090 hitting $4,000 at some retailers. Sony raised PS5 prices by $150 in March; Apple warned of declining gross margins due to memory costs.
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