CROSS-CATEGORY: Outcome-Based Pricing Reaches Critical Mass — Every Major Support/CRM Platform Has Switched in 2026

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In a single quarter, the last holdouts fell: HubSpot ($0.50/resolution, April 14), joining Sierra ($150M+ ARR, outcome-only from day one), Intercom ($100M+ ARR on per-resolution), Zendesk ($1.50-2.00/automated resolution), and Salesforce (three models simultaneously). Meanwhile, GitHub Copilot shifted to token-based billing on June 1, extending the pattern to devtools. Hybrid seat+usage models currently dominate at 46% market share, but the trajectory is clear — Bloomberg estimates outcome-based pricing will grow from 10% to 60% of software pricing within a decade.