OpenAI Plans Sora Integration Into ChatGPT to Push Toward 1 Billion Weekly Active Users

TechCrunch·medium signal

OpenAI is reportedly preparing to integrate Sora video generation directly into ChatGPT as part of a push toward 1 billion WAU, which would require roughly doubling the current ~900M WAU base. The move follows last week's consumer app integrations (DoorDash, Spotify, Uber) and signals a strategy of turning ChatGPT into an all-media creation layer rather than a text-first assistant. No launch date has been set; the announcement is flagged as single-source.