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Elva Launches Against Postman With Flat Workspace Pricing and Specs Generated From Repo Commits
Elva hit Product Hunt today with the tagline 'Goodbye, Postman. Your APIs have new consumers,' and the architectural pitch is a direct inversion: 'Postman is where you test a request. Elva is where your API lives.' It reads repository code to generate OpenAPI specs and rescans on every commit rather than relying on hand-maintained collections, grades each endpoint on design, DX, AI readiness, security and performance, and blocks publishing on breaking changes. The pricing is the sharper attack — flat per-workspace with unlimited team members and endpoints, against Postman's per-seat model, plus hosted MCP servers where Postman only exports them.
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