Outcome-Based Pricing Hits 21.7% Enterprise Preference, Achieves Parity with User-Based Models for First Time

FinancialContent·medium signal

Data cited in the April 2 FinancialContent analysis shows enterprise preference for outcome-based pricing has reached 21.7%, achieving parity with traditional user-based models for the first time. This is a structural milestone: when outcome pricing equals seat pricing in buyer preference, the default expectation for new SaaS purchases shifts. ServiceNow's 'assist tokens,' Salesforce's 'agentic work units,' and Adobe's 'generative credits' are all manifestations of this trend. For builders: if you're still pricing per seat in 2026, you're now in the minority preference bucket.