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Public story · 2026-03-07 · source-backed
Fresh data on seat extinction: seat-based pricing adoption dropped from 21% to 15% in just 12 months. Hybrid models surged from 27% to 41%. Companies sticking with seat-only models experience 2.3x higher churn. IDC projects 70% of vendors will shift to consumption/results/capability models by 2028. The pricing question is settled — hybrid (base subscription + usage) is the dominant model. Start with it from day one. Stripe's new AI Usage Billing (private preview) provides the picks-and-shovels infrastructure for this transition. (Revenue Wizards | PYMNTS)
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